Substack is launching a TV app, and not everyone is happy

January 22, 2026 Mia Sato

Substack announced Thursday it's launching Apple TV and Google TV apps that audiences can use for videos and livestreams - and early reactions suggest not all users are thrilled.

Subscribers can watch videos and livestreams from creators they follow, but the app will also have a recommendations-based "For You" feed that mixes in other creators' content. The TV app is available to both free and paid subscribers, and Substack says it will eventually add audio content and more discovery features.

For many, it appears this was not welcome news. In the short time since the blog post went live, it's been flooded with comments from writers and us …

Read the full story at The Verge.

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